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Director of Category Strategy

Company: ExecuNet
Location: Battle Creek
Posted on: January 12, 2021

Job Description:

Description: In your role as Director, Category Strategy, you will create and direct the strategy and execution of the Portable Wholesome Snacks (PWS) category vision, and own the deployment of shelving and assortment guidance.--Keeping the shopper and consumer at the heart of your work, you'll align with our customers' priorities, build partnerships, and initiate the strategic and conceptual positioning of Company through sales programs to deliver total Category Strategy, Top Line Growth and increase Bottom Line Profitability. Our success will be shaped by you. If you are a passionate results-oriented driver, who thrives in a role working cross-functionally, on strategic long-term initiatives while successfully juggling the everyday needs of the business, this may be the opportunity for you! Company's is a place where everyone has a seat at the table. Let's create something that people can connect with together. HERE'S A TASTE OF WHAT YOU'LL BE DOING * Category Strategy: Develop and drive the Category Strategy of a very complex, competitive, and dynamic category. You'll manage the translation of the PWS Category Vision to Customer specific initiatives thru a shopper first lens. Which includes the development, communication and measurement of Perfect Shelf standards at retail (and Perfect Pallet in Club) to increase conversion at shelf. Our perfect shelf starts with you.* Category Management: With a focus on creating the perfect shelf you'll own the process to identify Never Outs and Must Have assortment prioritization for the PWS category. You'll manage the communication, enablement and measurement of of those recommendations and work closely with your counterparts within the sales teams to deliver optimal category results.* Driving Engagement:--Through your strong partnership with your peers, the Directors of Commercial Strategy and Revenue Growth Management, you'll establish discipline to provide the right pack, in the right place, for the right price.YOUR RECIPE FOR SUCCESS Required:* Several years' Sales, Marketing, Insights or Category Strategy experience, in roles with increasing amounts of leadership in a matrixed organization* Experience utilizing syndicated data to story-tell and decision-make* In this role you'll have two direct reports. Previous people leadership experience, is a must * Bachelor's Degree * Extensive leadership, analytical and problem-solving skills with the ability to think strategically* Strong communication & presentation skillsBonus Points:* CPG Food/Snacking experience is a plus* Customer Facing Experience* Tech Savvy We want to know about your system and application, expertise! * MBA

Keywords: ExecuNet, Battle Creek , Director of Category Strategy, Executive , Battle Creek, Michigan

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